Goals and Objectives

The CrediBook website is undergoing a redesign to provide clearer insights into the structured information within the CrediBook ecosystem, encompassing platforms such as CrediMart and CrediStore. The redesign goals is to enhance the CrediBook brand identity, which was not adequately fulfilled by the previous website.

Team

PM Venska R.

PD Septatiana

Illustrator Yudit H.

Scope

Homepage

Device

Desktop/Web

<aside> <img src="/icons/light-bulb_gray.svg" alt="/icons/light-bulb_gray.svg" width="40px" /> Redesign Strategy

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We collect feedback and insights from stakeholders, users, analytics, and competitive analysis. Next, we define the site's structure and navigation. Due to time constraints and resources within our team, we hire an illustrator for our website to enhance our brand and infuse it with a more friendly and fun looks.

<aside> <img src="/icons/bullseye_gray.svg" alt="/icons/bullseye_gray.svg" width="40px" /> Concept

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• The concept utilized is minimalist and simple, yet the required information remains clear.
• At the start of the website, I placed a slogan to attract visitor attention, along with a Google Play button as the primary focus on the website, enabling users to immediately try and use the CrediBook application.
• Next, in the product section, a rotation design is used to illustrate the CrediBook Ecosystem along with illustrations depicting the products. We use line art style illustration for its simplicity, clarity, fun but still professional.
• Lastly, features of the CrediBook product are enlarged and made easier to read.